// 01 Services / Email & SMS

Email that earns its place in the inbox.

Automated emails and campaigns in Klaviyo, designed, written and built in-house, then tuned on what actually sells.

Color Me Beautiful email: Color quiz + TikTok look
Color Me Beautiful email: Skincare offer
Color Me Beautiful email: New eyeshadow quads
Color Me Beautiful email: Foundation match
Color Me Beautiful email: Fall best sellers
Color Me Beautiful email: Win-back
1 in 3

revenue dollars from email · Beauty brand, last 30 days

3.6x

click rate on the rebuilt Color Quiz series

2.1x

order rate on the rebuilt welcome series

// 02 Live from Klaviyo

The numbers, straight from the dashboard.

Beauty brand's Klaviyo account, pulled October 16, 2026.

1 in 3

revenue dollars came from email

Welcome series, rebuilt

Order rate

2.1x
Old series
3.5%
Rebuilt
7.4%

72% open rate · 15% click rate · 1.6x revenue per recipient

Color Quiz series, rebuilt

Click rate

3.6x
Old series
2.7%
Rebuilt
9.7%

3.6x the order rate · 3.9x revenue per recipient · 21% of opens led to a click

56%

average campaign open rate

<0.3%

campaign unsubscribe rate

13.7%

of recipients ordered from one welcome email

+184%

Color Quiz series orders

// 03 The email program

Every stage of the customer, covered.

  1. Color Quiz series

    Turns quiz answers into a personal shade edit.

  2. Welcome series

    Introduces the brand and the first offer.

  3. Abandoned cart

    Brings shoppers back to what they left.

  4. After-purchase follow-up

    Teaches new customers how to use what they bought.

  5. Win-back

    Re-opens the conversation with lapsed buyers.

  6. Weekly campaigns

    Launches, seasonal edits and offers.

Since launch (Aug 2026)

Rebuilt quiz flow: 3.6x the click rate of the previous series (9.7% vs 2.7%)Rebuilt welcome series: 7.4% of recipients placed an order (2.1x the old series)
See the quiz landing page →

// 04 The emails

Designed to be read, built to sell.

// 05 Clients

In their words.

“Kevin and FENX Digital became an extension of our team, and were key to helping us make quick moves in response to the changing digital landscape and growth of our company. Their care for all aspects of our business truly helped us throughout our partnership.”
DO
Danielle Oria
Director of Paid Media @ oVertone

Frequently asked questions

Klaviyo is preferred, but we work with others.

Yes. We build and run SMS alongside email.

Yes. All creative and copywriting are included.

Share of total revenue, plus KPIs for each email series and campaign.

Ready to make email pull its weight?

We'll design, write and build the automated emails and campaigns that turn first orders into repeat customers.